Stepping Outside Her Comfort Zone
Written by Chloe Barnes for Front Office Sports
“According to Digi-Capital experts, the augmented reality (AR) and virtual reality (VR) market is projected to grow to a $150 billion business by year 2020.
For those that are plugged in to the tech industry (no pun intended), that fact may not come as a big surprise. Especially since there was a huge response to Niantic’s Pokemon Go game which had a peak of 45 million daily users in July of 2016. And since the launch of Pokemon Go, industry experts like Apple, Microsoft, Facebook, Google, as well as multiple companies in the sports and entertainment space have been brainstorming ways to take advantage of AR in an attempt to enhance the experiences of sports fans around the world.”